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SHOPIFY PLUS DEVELOPMENT

Shopify Plus Development for High-Volume Commerce.

Enterprise scale. Shopify simplicity.

Shopify Plus implementation, custom checkout development, B2B configuration, and automation for brands scaling past $5M revenue. We unlock every Plus-exclusive capability — Checkout Extensibility, Shopify Functions, B2B with Markets Pro, and Launchpad — and build the custom infrastructure that high-volume brands need.

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Shopify Plus PartnerCheckout ExpertB2B CommerceHigh-Volume
S+

Shopify Plus

Enterprise Commerce

99.99%

Uptime SLA

10k+

Orders/day

99.99%

Uptime SLA

Plus Exclusives

Checkout extensibility
B2B with Markets Pro
Launchpad automation
Script Editor / Functions

Revenue scale

$10M+

Shopify Plus

Trusted by Canadian service businesses
Apex Dental
Toronto Limo Co
Hudson Outdoor
Cedar Law
Coastal Collective
Elevate Fitness
Maple Comfort
Greenscape Designs
Caldwell HVAC
Morrison Barristers
Oak & Vine
Purecycle Fitness
Apex Dental
Toronto Limo Co
Hudson Outdoor
Cedar Law
Coastal Collective
Elevate Fitness
Maple Comfort
Greenscape Designs
Caldwell HVAC
Morrison Barristers
Oak & Vine
Purecycle Fitness

99.99%

Uptime SLA

99.99%

Shopify Plus uptime SLA

10k+

Orders/day capacity

Zero

Downtime during peak sales

Why Shopify Plus for enterprise commerce

Shopify Plus is not just Shopify with a higher price tag — it's a fundamentally different platform for high-volume brands.

Shopify Plus unlocks capabilities that standard Shopify doesn't provide: custom checkout via Checkout Extensibility, B2B with Markets Pro, Shopify Functions for programmatic logic, Launchpad for automated flash sale management, and unlimited staff accounts. For brands processing thousands of orders per day, these aren't nice-to-haves — they're the difference between a store that scales and one that breaks under load.

Most Shopify Plus implementations underutilise the platform. We see brands paying for Plus but using none of the exclusive features — no custom checkout, no Shopify Functions, no B2B configuration. The result is a $2,300/month platform subscription that delivers $29/month value. We implement the full Plus feature set and build the custom infrastructure that makes the upgrade genuinely worth it.

Custom checkout via Checkout Extensibility — upsells, custom fields, loyalty points
B2B with Markets Pro: wholesale pricing, net terms, and purchase orders
Shopify Functions for programmatic discount and shipping logic
Launchpad for automated flash sale and product launch management
Unlimited storefronts via Shopify Organisations for multi-brand management

99.99%

Uptime SLA

99.99%

Shopify Plus uptime SLA

10k+

Orders/day capacity

Zero

Downtime during peak sales

The Shopify Plus advantage

Checkout Extensibility alone can increase conversion rate by 2-4% for high-volume brands. That's worth more than the Plus subscription cost in week one.

Custom checkout is the most under-used Shopify Plus feature and the highest-impact. Standard Shopify checkout is identical for every store. Plus checkout can include order upsells, loyalty point redemption, custom delivery instructions, gift messaging, custom field collection, and custom payment logic — all built with Checkout Extensibility and Shopify UI Extensions.

We've implemented Checkout Extensibility for brands processing 5,000+ orders per day and measured direct AOV improvements of 12-18% from checkout upsells alone. Add loyalty point integration, reduced checkout abandonment from custom trust signals, and B2B net-terms billing — and the Plus subscription cost is recovered in the first month of operation.

Checkout Extensibility: custom pre-purchase upsells, post-purchase offers, loyalty redemption, and custom field collection — all native to Shopify checkout.
Shopify Functions allow programmatic discount logic, custom shipping rates, and order routing rules that would otherwise require a third-party app.
B2B with Markets Pro provides wholesale storefronts with company-specific pricing, purchase order workflows, and net payment terms — without a separate B2B platform.
Launchpad automates flash sales, limited drops, and product launches — scheduled theme changes, price adjustments, and inventory reveals — reducing operational overhead.
Multi-storefront management through Shopify Organisations gives multi-brand and multi-region operators a single admin for every store, with shared product catalogues where needed.
We implement and document every feature we build — your team understands what was built and why, and can operate it without a developer on retainer.
What we cover

Every service under one roof.

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Checkout Extensibility

Custom checkout experiences that increase conversion and AOV.

Checkout Extensibility implementation using Shopify UI Extensions — custom checkout blocks for order upsells, loyalty point redemption, gift messaging, custom field collection, and trust signals. All compliant with Shopify's checkout architecture and upgrade-safe.

Pre-purchase upsell blocks
Loyalty point redemption
Custom field collection
Post-purchase offer pages
Learn more about Checkout Extensibility
Checkout Extensibility service visual

Active coverage area

Custom checkout experiences that increase conversion and AOV.

View

1/5

Intent

Buyer need

Proof

Trust signal

Action

Lead path

1

Pre-purchase upsell blocks

2

Loyalty point redemption

3

Custom field collection

Coverage progress20%

Not sure where to start?

Talk to our team
Capabilities

Built for performance at every layer.

Checkout Extensibility

Custom checkout blocks for upsells, loyalty redemption, gift messaging, and trust signals — upgrade-safe and conversion-optimised.

Shopify Functions

Programmatic discount rules, custom shipping logic, and order routing — running natively in Shopify's infrastructure.

B2B with Markets Pro

Complete B2B commerce: company accounts, wholesale pricing, purchase orders, and net payment terms.

Multi-Store Organisations

Manage multiple brands and regions from a single Shopify Plus organisation with shared catalogues and unified reporting.

Launchpad Automation

Automated flash sales, product drops, and seasonal campaigns — scheduled and executed without manual intervention.

High-Volume Scaling

Infrastructure and architecture configured for 10,000+ orders per day with zero downtime during peak events.

Shopify Flow Automation

Custom Shopify Flow workflows for order management, fraud prevention, inventory alerts, and customer segmentation.

Custom Theme Development

Plus-optimised custom Liquid themes with section groups, dynamic sources, and metafield-driven product content.

Analytics & Reporting

Shopify Plus analytics, GA4, Triple Whale, and custom Looker Studio dashboards for full GMV and margin visibility.

Technology

The platforms we build on.

We're platform-agnostic but opinionated. Every platform recommendation is made after understanding your business model, your team's capability, and your growth plans — not because it's easiest for us.

Shopify Plus / Checkout Extensibility

Platform

Full Shopify Plus feature set including Checkout Extensibility, Shopify Functions, B2B with Markets Pro, Launchpad, and Organisations. We implement all of them — not just the easy ones.

Shopify UI Extensions

Checkout UI

React-based UI Extensions for custom checkout blocks. Upgrade-safe, Shopify-hosted, and compliant with checkout architecture requirements.

Shopify Functions (Wasm)

Logic layer

Custom Shopify Functions compiled to WebAssembly for discount logic, shipping rates, payment customisation, and order routing.

Shopify Hydrogen

Headless

For brands needing headless storefronts, Hydrogen provides a React framework with full Shopify Plus capabilities and Oxygen hosting.

Klaviyo / Attentive

Retention

Advanced lifecycle marketing for Plus brands — segmented email and SMS automation, predictive analytics, and cross-sell/win-back sequences.

Triple Whale / Northbeam

Attribution

Multi-touch attribution for high-volume brands where native platform attribution significantly understates ROAS. Essential for accurate budget allocation at scale.

Selected Work

Proven outcomes.

All work

+$14

AOV from checkout upsells

+38%

Checkout conversion

eCommerce

Coastal Collective

Shopify Plus migration and Checkout Extensibility implementation. Custom upsell blocks added $14 AOV in the first 30 days post-launch. Checkout conversion rate improved 38%.

+$14

AOV from checkout upsells

+38%

Checkout conversion

Zero

Separate B2B systems

+60%

Wholesale order volume

B2B Commerce

BuildCo Supply

B2B with Markets Pro implementation for a wholesale building supply brand. Company accounts, negotiated pricing, and net-30 terms — replacing a separate B2B system.

Zero

Separate B2B systems

+60%

Wholesale order volume

15 min

Launch setup (was 8h)

Zero

Launch failures

Fashion

Storm Outerwear

Launchpad automation for limited drops and seasonal launches. Launch day operational overhead reduced from 8 hours to 15 minutes. Zero flash sale failures in 24 launches.

15 min

Launch setup (was 8h)

Zero

Launch failures

How we work

Our Strategic Process

Step 1

Audit your current Plus subscription utilisation.

We review which Plus features you're currently using, which you're not, and quantify the revenue impact of the gap. Most Plus brands discover they're underutilising 60%+ of their subscription's value.

Book a Free Call
01

Phase 1 of 6

Audit

All phases

Next: Design

FAQ

Answers, before you ask.

The most common questions we hear about services, process, timelines, and fit — answered plainly.

The standard upgrade triggers are $1M+ annual revenue or 10+ staff needing store access. The real trigger is when Plus features — Checkout Extensibility, B2B, Shopify Functions, or Launchpad — would materially impact your revenue. We'll model the ROI for your specific situation during our consultation.

Insights

Industry perspectives.

Practical guides and data-backed insights from our senior team.

All articles
Ready?

Let's build something that
compounds over time.

One senior team. Every channel. No hand-offs. Book a Free Call and we'll review your current setup before we speak.